When preparing your book for submission to an agent or publisher, it is essential that you define your book’s genre correctly.
The reason for this is that the genre of your book will determine the agents and publishers you will eventually approach. Get it wrong and your book is doomed to rejection.
The reason is that publishers are set up to sell one type of genre, even large publishers are split into genre defined departments and imprints. The reason is that each genre requires its own set of unique skills in order to produce, market and sell a book.
You can see how selling a cook book is a very different prospect to selling a horror novel. They have different readers, but also different bookshop buyers, marketing approaches and design aspects. This means publishers have an internal team dedicated to selling one type of genre. It is your duty as a writer to correctly define your book’s genre and then choose the agents and publishers who are set up to create and sell books of your chosen genre.
How you determine your book’s genre is not straight forward. The development of online bookstores such as Amazon, have created some debate over a definitive list of genre. The reality is that though all of the publishing industry agree on the broad genres, there is much debate as we split into sub-genres.
My advice for a first time writer is to turn to Amazon to help define your book’s genre. My tip would be to collect a list of five to ten titles you feel are similar to your own. Then plunge into Amazon and see how each is categorised. This should give you a pretty clear picture of your book’s genre.
One word of warning – please don’t get dragged into the rabbit hole that is sub-genre. In some genres, the sub-genre is important (I am thinking Sci Fi). However, as a rule of thumb, keep the genre as broad as possible. This will maximise your chance of success.
Any thoughts on genre?
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